A lot of people are now blogging to make money. But does it really work? Can you really make a lot of money through blogging? While this method works for some bloggers, some people find it to be a waste of time. It is therefore important to look at the factors that make it work.
How Bloggers Make Money
There are different ways to make money by blogging. If you take on sponsored blogs, then you will be paid for blogging about a particular company or product. You will be paid for the effort you put into writing a post and for promoting the brand or products of a company.
This is a win-win situation as you will earn money and the sponsor will also get more exposure. It means more people will buy their products and make them earn money in the process as well.
How Much Money Can You Make Through Sponsored Blogs?
The amount of money you make will depend on your site and your credibility as a blogger. You can get one dollar offers per blog or higher. Some companies pay $20 or even up to $200 or $300 per post. So it really is possible to make a lot of money from blogging.
However, note too, that the high paying job offers are not that easy to get. First of all, you have a lot of competition. There are thousands and thousands of bloggers out there. There are more bloggers than offers; so it’s really hard, especially if you are just a beginner.
What Companies are Looking For
Basically, companies are looking for 2 things when they seek a sponsored post from bloggers. They want traffic back to their sites and they need backlinks too. For the traffic part, they would want to see that your site also has some traffic. If your site has zero traffic, then they can’t expect any lead coming from you.
Companies also want backlinks from reputable blogs as this will make their sites stronger. In this case, they will look at your site’s page rank (PR). If your site has 0 or 1-page rank, then your links aren’t really that useful. They want to use sites that are at least PR2. And if your site’s page rank is higher than 2 (10 is the highest) then they will certainly want to get backlinks from you!
Blog Because You Love It
I guess the most effective bloggers are those who blog not just for money. They blog because they like to write about a lot of stuff and give their unbiased opinions on things. When you have a site that you regularly maintain, you can build a loyal following and naturally increase your site’s traffic and page rank as well. And when you have an established and reputable blog, sponsors will seek for you and pay you to blog about their products and services.