Search Engine Optimization or popularly known as SEO is a process that gives life to a certain website. Whether you own a personal nonprofit blog or a commercial blog, SEO is highly recommended on your websites. Optimizing your websites could provide you a growing number of followers, visitors, and loyal readers. It is true that you can hire some specialists to optimize your website; however, performing some simple SEO strategies by yourself is also not a bad idea. First, you’re able to save and learn at the same time. If you want to monetize your blog or you want to reach a wider audience, here are some simple SEO ideas you can try on your own for your website.
Keyword Research
Establishing the targeted keywords is an important aspect of a website. Keyword research is very easy yet sometimes it is time-consuming. This is one of the simplest SEO strategies you can do on your own without an expert’s guidance.
You can use the Google Keyword Tool, which allows you to see how many searches were made on your targeted word or phrase, and the competition. Try to look for keywords having a few thousands of searches, and only a low or medium competition. In some niches and industries where the interests are high, it is hard to be on top; therefore choosing low or medium-competition keywords is commendable. This strategy is very simple, just think of the words or phrase, search it and decide whether it works for you or not.
WordPress Built-in SEO
HTML elements can be customized from your website managing platform. A WordPress website is managed from wp-admin, and there, you will find many free widgets that will allow you to modify and customize tags and elements.
It also comes with a built-in SEO to help you optimize your site effectively. It is not complicated to use for which beginners can try on their own. You don’t need to be an SEO expert to optimize your WordPress site as the widgets on WordPress can optimize your titles and page descriptions automatically. However, when it comes to keywords, you might need to calculate each keyword density by yourself.
Quality Content
Good content is a form of power; you can apply any SEO technique to your blog with the use of good content. Besides the fact that Google Panda and Penguin verifies the originality of your content, along with the page arrangement and relevance, it also measures the rejection rate.
Visitors amounting to 1000 a day that closes your page after one second means that your website is not interesting and that you are tricking your visitors to visit your page. In this case, you can be sure that your website would be downgraded, so it is a good idea to write valuable content and to offer valuable information to your readers.
Social Media
This is said to be the power of mass destruction or construction! Any beginner can use social media to rank up their websites! You can create your own YouTube advertisements, LinkedIn, Pinterest, Facebook, and other popular media tools to let everyone know about your website.
The above-mentioned things are some of the many SEO strategies any beginner can do on their own. So if you want to optimize your website, you can try these tips and I guarantee that you will never go wrong with these techniques. These are easy and self-explanatory techniques anyone can try.
